In its latest effort to lure Singaporean travellers and highlight newly rejuvenated districts, the Taipei City Government has launched a 3D2N free-and-easy foodie tour package to be sold at the Taipei booth at the 2017 NATAS Fair, which is taking place this weekend.
Pegged with return flights on China Airlines, the package centres on Taipei’s “Five Distinct Flavours”: Classic Taiwan Tastes, Everyday Aromas, Hotpot Hotspots, Refreshing Sweet Treats and Gifts-to-Go.
The package centres on flavours of Taiwan; skewered stinky tofu with cabbage pictured
Food locales featured were recommended by 14 travel agencies in Singapore, including ASA Holidays and Nam Ho Travel.
Chien Yu-yen, commissioner of the Department of Information & Tourism from the Taipei City Government, observed that while Singaporean travellers are well-versed in identifying popular places to visit, not many are aware of that some old districts have been recently rejuvenated.
“We hope to promote these places such as Beimen (Taipei Old North Gate) and the Dadaocheng district,” Chien told TTG Asia at the Fun Taipei Salon yesterday.
The S$545 (US$399) package also comes with a Taipei food guide, in addition to more than S$2,000 worth of dining, retail and boutique hotel room rate vouchers.
Taipei has also partnered with Scoot to offer the same travel guide and vouchers to the LCC’s Taipei-bound flyers. This promotion will run until January 31, 2018.
Beyond this package, Singapore's Dynasty Travel is also pushing lesser-known Taipei locales such as Wufenpu, Ruohe and Tianlu, said director of public relations & communications, Alicia Seah. “Taipei is a must-visit, and there are many things to do and eat besides hotspots like Taipei 101 and Ximending,” said Seah.
The number of travellers from Singapore to Taipei rose 8.9 per cent to 195,442 in 1H2017, compared to the same period last year.