CENTARA Hotels and Resorts will be ending its 25-year partnership with Accor in Thailand next January, and will be extracting its three properties in the Thai capital from the Accor network.
Centara is expected to make an announcement today regarding the futures of Sofitel Centara Grand Bangkok, Sofitel Centara Grand Resort & Villas Hua Hin, and Novotel Hat Yai Centara.
With the impending exit of the two Sofitel-branded properties, Accor is scheduled to open next year the 345-room Sofitel Bangkok Sukhumvit and 238-room Sofitel So Bangkok.
Centara Hotels and Resorts chairman, Suthikiati Chirathiwat, said: “Sofitel has been an important milestone of Centara’s development, sharing vision and driving towards the success.”
“It has been a rewarding journey and there might be other opportunities to re-establish this partnership,” he added.
Sofitel Asia Pacific senior vice-president, Markland Blaiklock, said Sofitel was grateful for the close collaborative relationship with Centara over the past 25 years.
“This will continue through to the conclusion of the agreements and may be followed with other collaborations in the future, which would be most welcome,” he said.