Malaysian team heads to South China to promote Penang - TTG Asia - Leader in Hotel, Airlines, Tourism and Travel Trade News
 
Wednesday . April 26 . 2017
         
Follow TTG Asia on Twitter
TTG ASIA this week
TTG Asia ASEAN 50th Anniversary Special Supplement
TTG Asia Luxury
 
Share |
Malaysian team heads to South China to promote Penang
N. Nithiyananthan, Kuala Lumpur, September 2, 2011
 

A FIFTY-pax trade delegation from Malaysia, led by Penang chief minister Lim Guan Eng, has been in Guangzhou since Wednesday to promote the island destination to the South China outbound market.

 

The team, including representatives from the Malaysian Association of Tour & Travel Agents, the Malaysian Association of Hotels, and the Budget Hotel Association, will meet the city mayor of Zhongshan, a prefecture-level city in Guangdong province, as well as provincial leaders.

 

Lim’s press secretary, Cheong Yin Fan, said: “The market in Guangzhou and China has vast potential. Without the China tourism market, it would be difficult to achieve Penang’s aspirations of (achieving) more than 50 per cent of its gross domestic product from the services and tourism sector.”

 

The delegation is also due to attend the China (Guangzhou) International Tourism Expo 2011 following the conclusion of the trade mission. There, the state Tourism Development and Culture Office will promote Penang together with Tourism Malaysia at the Malaysia-Penang pavilion.

 

Specially identified for promotion are Penang’s culinary scene, seascapes, natural hills, and the UNESCO World Heritage-listed city of Georgetown.

 

“Penang offers a unique and yet certain familiarity for Chinese tourists who are comfortable in the culture and language,” Cheong said.

 

Print Top Stories
 
 
Editor's pick >
   
Perak's budding tourism ambitions

by S Puvaneswary

Finding a balance with alternatives

by Feizal Samath

Making it home sweet home

by TTG Asia reporters

Preserving for posterity

by Rachel AJ Lee

Paying the price at national parks

by Siriarpa Kamjan

 

 

>