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Batam gets new resort brand
Karen Yue, Singapore, March 30, 2011

KOP Hotels & Resorts, which has most of its properties in Europe, will debut its upscale, family-friendly Montigo Resorts brand in Batam this year with the opening of the Montigo Resorts Nongsa on November 11.


The group's vice president marketing and brand development, Anton Kilayko, told TTG Asia e-Daily: “While the product is premium, with all the trappings of a luxury resort, our rates will begin at an approachable level.”


Opening rates begin at S$350 (US$277), excluding service charge and taxes.


The resort will offer 88 villas – each with two bedrooms, a plunge pool, an al-fresco dining area, a living room and a sky terrace ideal for parties – as well as spaces for teambuilding activities and creative meetings.


The resort is expected to draw a small- to mid-sized MICE crowd during the weekdays and holidaymakers over the weekends. Singapore and Indonesia are expected to be the key market sources, with the rest of the guests drawn from South-east Asia, South Korea and Japan.


KOP will partner with its nautical hospitality arm, Aqua Voyage, to provide transportation between Batam and Singapore's Tanah Merah ferry terminal.


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